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Privacy Policy

Effective Date: April 15, 2026  |  Last Updated: May 16, 2026

MalsamAI (operated by Malsam AI, Inc. / 말씀에이아이, hereinafter "Company," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our website, mobile application, desktop application, and all related services (collectively, the "Service").

By using the Service, you agree to the practices described in this policy. If you do not agree, please discontinue use of the Service.

Applicable Laws: This policy is designed to comply with the Korean Personal Information Protection Act (PIPA), the EU General Data Protection Regulation (GDPR), the US Children's Online Privacy Protection Act (COPPA), the California Consumer Privacy Act (CCPA/CPRA), and other applicable privacy laws worldwide.

1. Company Information & Contact

You may contact us at any time to exercise your rights regarding access, correction, deletion, restriction of processing, withdrawal of consent, or to lodge a complaint.

2. Information We Collect

We collect only the minimum information necessary to provide the Service. The specific data collected may vary depending on how you use the Service, which features you access, your platform, and your device.

CategoryData Elements
Account & Identity Email address, password (hashed), display name or nickname, social login identifier, profile information
Learning Activity Learning language, translation language, difficulty level, selected topics, sentence IDs, learning history
Voice & Pronunciation Recorded or uploaded voice audio, speech-to-text (STT) results, waveform data, pronunciation accuracy scores
3D Gosu Selected language and topic, chat messages (text or voice), AI response history, error logs
AI Chat Selected language, conversation topic, AI conversation messages (text or voice), AI response history, report/block records
Payments & Subscriptions (future feature) Not currently collected. If in-app purchases or subscriptions are introduced, this policy will be updated before rollout.
Customer Support Email address, name or nickname, inquiry content, attachments, handling history
Automatically Collected IP address, access timestamps, device information, OS, browser type, app version, log records, error logs

3. How We Collect Information

4. How We Use Your Information

We process your data for the following purposes and legal bases (GDPR Article 6):

PurposeLegal Basis (GDPR)
Account creation, login, and identity verificationContract performance
Providing foreign language learning contentContract performance
Pronunciation comparison, STT evaluation, waveform display, accuracy scoringContract performance
Article generation, translation, AI-assisted learningContract performance
3D Gosu response generation and learning featuresContract performance
AI Chat (AI conversation) operation, safety filtering, report/block processingContract performance
Paid service provision, subscription management, billing and refunds (future feature)Contract performance (when introduced)
Customer support and inquiry handlingContract performance / Legitimate interest
Security, fraud prevention, service stabilityLegitimate interest
Service improvement, usage analytics, feature developmentLegitimate interest
Legal compliance, dispute resolutionLegal obligation
Personalized recommendations and automated learning suggestionsLegitimate interest / Consent

5. Data Retention

We retain personal data only as long as necessary for the purposes for which it was collected, or as required by applicable law.

Data TypeRetention Period
Account informationUntil account deletion
3D Gosu session data30 days, then deleted
Generated article dataProcessed temporarily for display; deleted after session
AI Chat (AI conversation) messages30 days, then deleted
Camera / live videoNot recorded or stored
Avatar images (user-uploaded)Stored on your device only; deleted when you remove the avatar or uninstall the app
Voice data (pronunciation practice & AI conversation)Up to 3 years for service quality and improvement; then deleted or de-identified

Data that must be retained under applicable law will be stored separately and used only for the legally required purpose.

6. Camera & Avatar Image Features

MalsamAI provides the following camera and image-related features in the 3D Gosu and pronunciation practice screens:

In none of these cases does MalsamAI perform facial recognition, identity verification, biometric identification, emotion analysis, or profiling. Camera and photo library access requires your explicit permission, which you may revoke at any time through your device settings. You will be shown a clear disclosure notice the first time you activate any camera feature.

7. Sharing with Third Parties

We do not sell your personal information. We share your data with third parties only in the following circumstances:

8. Service Providers & Data Processors

We use the following third-party service providers to operate the Service. Each provider processes data only as necessary and is bound by contractual data protection obligations.

ProviderPurposeLocation
Google Cloud (Firebase / Firestore / Storage)Data storage, server operations, backups, log managementUnited States (multi-region)
OpenAIAI-assisted learning responses (chat)United States
Google Gemini3D Gosu and AI Chat response generation, grammar explanation, article generationUnited States
Microsoft Azure SpeechText-to-speech (TTS), voice synthesis, viseme processingUnited States / Global
Google Cloud LoggingServer log management, incident response, securityUnited States
Firebase AuthenticationAccount authentication, security verificationUnited States
Apple App Store / Google Play / StripeApp distribution and optional in-app purchases/subscriptions (planned for a future release)United States

9. International Data Transfers

To provide the Service globally, we may store or process your personal information outside your country of residence. Currently, user data and service data are stored in Google Cloud's United States multi-region infrastructure, and server processing may occur in the United States.

Data transferred internationally may include: account information, service usage records, 3D Gosu request data, AI Chat (AI conversation) data, voice data, and customer support data.

For EEA / UK Users (GDPR): Transfers of personal data from the European Economic Area or the United Kingdom to the United States are carried out on the basis of Standard Contractual Clauses (SCCs) approved by the European Commission, or other appropriate safeguards. You may request a copy of the relevant transfer mechanisms by contacting us at privacy@malsam.ai.

10. AI Services & Voice Data

We use external AI providers (OpenAI, Google Gemini, Microsoft Azure Speech) to deliver grammar explanations, article generation, 3D Gosu, AI Chat, text-to-speech synthesis, and viseme-based avatar animation.

Voice data collected during pronunciation practice and AI conversations may be used to maintain service quality, improve features, and enhance app performance. If we intend to use voice data for additional purposes (e.g., training AI models), we will provide a separate notice and obtain your explicit consent before doing so.

You may request deletion of your voice data or related data at any time by contacting privacy@malsam.ai.

11. Children's Privacy & Age-Based Service Policy

MalsamAI is intended for users aged 13 and older. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child under 13 has provided us with personal information, please contact us at privacy@malsam.ai and we will promptly delete the information.

Current age-based service availability:

At this time, AI Chat provides AI-to-user conversations only. Person-to-person chat, friend matching, and similar social messaging features are not currently offered.

Protections for minors (aged 13–17) include:

12. Your Rights

Depending on your country of residence, you may have the following rights regarding your personal data:

RightDescription
AccessRequest a copy of the personal data we hold about you
RectificationRequest correction of inaccurate or incomplete data
Erasure ("Right to be Forgotten")Request deletion of your personal data
RestrictionRequest that we limit how we process your data
Data PortabilityReceive your data in a structured, machine-readable format
ObjectObject to processing based on legitimate interests
Withdraw ConsentWithdraw consent where processing is based on consent
Account DeletionDelete your account and associated data
Voice Data DeletionRequest deletion of voice recordings or related data
Opt-Out of AnalyticsRequest that we limit analytics processing related to your account

To exercise any of these rights, contact us at privacy@malsam.ai. We will respond within the timeframe required by applicable law (generally 30 days).

EU / EEA / UK Users: You have the right to lodge a complaint with your local data protection supervisory authority. For EU residents, this is the data protection authority in your EU member state. For UK residents, this is the Information Commissioner's Office (ICO) at ico.org.uk.
California Residents (CCPA/CPRA): You have the right to know, delete, and opt out of the sale or sharing of personal information. We do not sell your personal information. To submit a request, contact privacy@malsam.ai.

13. Data Deletion Procedures

When personal data is no longer necessary for its original purpose, when you withdraw consent, or when you delete your account, we will promptly delete your data using the following methods:

Data required to be retained by applicable law will be stored separately and used only for the legally mandated purpose.

14. Cookies, Local Storage & Session Technologies

We use cookies, local storage, and similar technologies solely for the following purposes: maintaining login sessions, saving user preferences (such as selected language and difficulty), and storing onboarding completion status.

We do not currently serve advertisements and do not use advertising identifiers or ad-measurement SDKs (such as Google AdMob or AdSense) at this time. If we introduce advertising features in the future, we will update this policy and, where required by law, obtain your consent before doing so.

You may clear cookies or local storage through your browser or device settings at any time.

15. Security Measures

We implement the following technical and organizational security measures:

16. Automated Processing & Recommendations

We may perform limited automated processing based on your learning level, selected language, translation language, topics, pronunciation accuracy, and usage history — for example, to recommend articles, adjust AI responses, or suggest a learning sequence.

We do not make automated decisions that produce significant legal effects on you without human oversight. Where such decisions might occur, we will provide appropriate notice and safeguards in accordance with applicable law, including GDPR Article 22.

17. Third-Party Links & Services

The Service may contain links to external websites, app stores, payment pages, third-party login providers, advertisements, or other third-party services. These external services are governed by their own privacy policies. We encourage you to review those policies before providing any personal information to third-party services.

18. Changes to This Policy

We may update this Privacy Policy to reflect changes in law, our services, processing practices, third-party providers, or security policies. For material changes, we will provide advance notice via our website, an in-app notification, email, or a comparable method. The "Last Updated" date at the top of this page will always reflect the most recent revision.

Continued use of the Service after the effective date of a revised policy constitutes your acceptance of the changes.